ECO 550 Assignment 2 Operations
Decision
Using the regression results and the other computations from
Assignment 1, determine the market structure in which the low-calorie food
company operates.
Use the Internet to research two (2) of the leading competitors in
the low-calorie microwavable food industry, and take note of their pricing strategies,
profitability, and their relationships within the industry (worldwide).
Write a six to eight (6-8) page paper in which you:
Outline a plan that will assess the effectiveness of the market
structure for the companyâs operations.
Suppose the business operations have now changed from the market
structure specified in the scenario. Determine two (2) likely factors that
might have caused the change. Predict the primary manner in which this change
would likely impact business operations in the new market environment.
Analyze the major short-run and long-run production and cost
functions for the low-calorie microwaveable food company. Suggest substantive
ways in which the low-calorie food company may use this information in order to
make decisions in both the short-run and the long-run.
Determine the possible circumstances under which the company
should discontinue operations. Suggest key actions that management should take
in order to confront these circumstances. Provide a rationale for your
response.
Suggest one (1) pricing policy that will enable your low-calorie
microwavable food company to maximize profits. Provide a rationale for your
suggestion.
Outline a plan, based on the information provided in the scenario,
that the company could use in order to evaluate its financial performance.
Consider all the key drivers of performance, such as company profit or loss for
both the short term and long term, and the fundamental manner in which each
factor influences managerial decisions
Recommend two (2) actions that the company could take in order to
improve its profitability and deliver more value to its stakeholders. Outline,
in brief, a plan to implement your recommendations.
Use at least five (5) quality academic resources in this
assignment. Note: Wikipedia does not qualify as
an academic resource.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12),
with one-inch margins on all sides; citations and references must follow APA or
school-specific format. Check with your professor for any additional
instructions.
Include a cover page containing the title of the assignment, the
studentâs name, the professorâs name, the course title, and the date. The cover
page and the reference page are not included in the required assignment page
length.
The specific course learning outcomes associated with this
assignment are:
Analyze short-run and long-run production and cost functions.
Apply macroeconomic concepts to changes in global and national
economies and how they affect economic growth, inflation, interest rates, and
wage rates.
Evaluate the profit-maximizing price and output level for given
operating costs for monopolies and firms in competitive industries.
Use technology and information resources to research issues in
managerial economics and globalization.
Write clearly and concisely about managerial economics and
globalization using proper writing mechanics.