BUS620 Week 5 DQ 1 Marketing Channels
ACC – Two independent companies, Hager Co. and Shaw Co.,
July 16, 2018BUS620 Week 5 DQ 2 Going Global
July 16, 2018BUS 620 Week 5 DQ 1 Marketing ChannelsMarketing Channels. Analyze the challenges that organizations face in the effective transition between selling products using the traditional brick and mortar marketing channel and selling products online. Synthesize the strategies that organizations like Zara and Wal-Mart- two companies that are having difficulty developing eCommerce capability can implement to increase the effortless movement of customers between the traditional and online channels.What are the benefits and limitations of selling through a store front and online?