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BUS620 Week 6 DQ 1 Proctor & Gamble in Vietnam – RoyalCustomEssays

BUS620 Week 6 DQ 1 Proctor & Gamble in Vietnam

Itb Week 4 Assignment 2
July 16, 2018
BUS620 Week 6 DQ 2 Creating a Plan
July 16, 2018
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BUS 620 Week 6 DQ 1 Proctor & Gamble in VietnamProctor & Gamble in Vietnam. Review the article:Coleman-Lochner, L. (2012). P&G plays kindergarten catch-up with Unilever in Vietnam. Bloomberg. Retrieved from http://www.bloomberg.com/news/2012-07-04/p-g-plays-kindergarten-catch-up-with-unilever-in-vietnam.htmlDiscuss the marketing plan insights P&G has gained through its Vietnamese marketing studies. How influential are those discoveries in the development of P&G’s strategy to enter the Vietnamese market?In developing a marketing plan, identify the characteristics of the marketing plan that P&G should implement to boost performance?

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