Strayer MKT 100 Week 8 Discussion (2014)

Week 8 Discussion
“Retail Environment” Please respond to the
following:
·
From the first
e-Activity, analyze the overall role of store associates in serving consumers
who are better informed through technology. Support your answer with examples.
·
From the simulation,
suggest key strategies that Achilles Kids, a mass market shoe line, could use
in order to modify its retailing approach if it were a luxury shoe line.