Global Marketing

The post has two assignments

1:Global Marketing Report

Order Description

You are to pretend to be the International Marketing Manager of Boost Juice. The Boost Juice team have decided to launch the brand in the United States. As the marketing manager you have been asked to provide an analysis on how you think the brand can succeed in America and devise a global marketing report. Task: Provide insight into the Boost Juice brand and evaluate the success of the brand in Australia. 1. Outline the marketing techniques used by the brand in Australia 2. Discuss which marketing techniques used in Australia would work in America. 3. Discuss cultural differences that influence marketing decisions in both Australia and America. 4. Apply the following 3 theories; Hofstede’s communication theories, market segmentation theories, marketing mix theories. 5. Provide recommendations as to how the Boost Juice brand can launch in the American market.
Details:
? Submit a 1500-word global marketing report that address the tasks
? Minimum of 5 credible sources including websites, journal articles, books and supporting industry/professional references.
? References from lecture and tutorial slides not considered credible references.

2:Affordable care Act

Order Description

Health Policy Paper
This written assignment will be completed through a search of the literature addressing recent health policy legislation in this country. You are asked to briefly discuss the policy you choose and the population impacted by this policy. In addition, you are required to examine the ethical/legal aspects and implications of this policy, utilizing the ethics theory described in your text or the current literature. This ethical/legal discussion should include all phases of the policy making process up to and including the final law enacting the policy. The paper should also include proposed resolutions to these ethical/legal concerns (please note the
Health Policy Paper: 15% of your grade
Brief discussion of policy 10 points
Description of population impacted by this policy 15 points
Ethical/legal implications of this policy 10 points
Discussion/application of ethical theory 30 points
Proposed resolution(s) for these ethical/legal concerns 25 points

2:Problem 1

Innovation is the number one driver of US economy. Computer, internet, smart phones, smart watches, self-driving cars, Amazon Alexa, Google home, military technologies such as Drones, are some of the examples of innovation and many of these innovative technologies are utilized by the millions of citizens all around the world.
In this spirit, if all the funds and resources are available to you to do the innovation, what would you innovate related to your discipline?
To shape up your writing for the innovation topic, please try to incorporate the best answers (based on your ability) to following questions in your write up:
What is the strong rationale for the topic of innovation?
What are the two goals that will be needed for realizing the innovation?
What are the two objectives of each goal described earlier?
Find and discuss at least one technique or algorithm without which your innovation is not be possible. Write the title of the innovation in the header space of the page.
For research use following website from WVU computers:
http://ieeexplore.ieee.org https://scholar.google.com/ https://www.engineeringvillage.com/search/quick.url

Affordable care