Global Marketing
The post has two asighnments
1:Global Marketing Report
Order Description
You are to pretend to be the International Marketing Manager of Boost Juice. The Boost Juice team have decided to launch the brand in the United States. As the marketing manager you have been asked to provide an analysis on how you think the brand can succeed in America and devise a global marketing report. Task: Provide insight into the Boost Juice brand and evaluate the success of the brand in Australia. 1. Outline the marketing techniques used by the brand in Australia 2. Discuss which marketing techniques used in Australia would work in America. 3. Discuss cultural differences that influence marketing decisions in both Australia and America. 4. Apply the following 3 theories; Hofstedeās communication theories, market segmentation theories, marketing mix theories. 5. Provide recommendations as to how the Boost Juice brand can launch in the American market.
Details:
? Submit a 1500-word global marketing report that address the tasks
? Minimum of 5 credible sources including websites, journal articles, books and supporting industry/professional references.
? References from lecture and tutorial slides not considered credible references.
2:Affordable care Act
Order Description
Health Policy Paper
This written assignment will be completed through a search of the literature addressing recent health policy legislation in this country. You are asked to briefly discuss the policy you choose and the population impacted by this policy. In addition, you are required to examine the ethical/legal aspects and implications of this policy, utilizing the ethics theory described in your text or the current literature. This ethical/legal discussion should include all phases of the policy making process up to and including the final law enacting the policy. The paper should also include proposed resolutions to these ethical/legal concerns (please note the
Health Policy Paper: 15% of your grade
Brief discussion of policy 10 points
Description of population impacted by this policy 15 points
Ethical/legal implications of this policy 10 points
Discussion/application of ethical theory 30 points
Proposed resolution(s) for these ethical/legal concerns 25 points
care Act