PESTEL or PORTERS Five forces

In this external analysis
Please use only one of the methods: either PESTEL or PORTERS Five forces
Also a couple of tables and figures are required and should be original

Use the 80(industry)/20(Boeing) rule in this paper.

Please feel free to email me at any time

I left the valuation method under your discretion and if you choose to use the porter model here’s a supplementary source you can use.

CONCEPTUAL APPLICATION PAPER – EXTERNAL
Students are required to write Contextual Application Papers as part of the requirements for this class. The primary purpose of this assignment is to develop and

assess students’ ability to view phenomena with strategic lens and apply principles to specific issues/companies/industries identified in the case. The Contextual

Application Paper assignment requires students to find and discuss (an) article(s) about an industry or company of their choice and to discuss the article(s) from the

theoretical perspective learned in the class.
The contextual application paper is an individual assignment. Students should NOT discuss with others or advise others about this assignment. Any unauthorized

collaboration (collusion) on this assignment will be considered as cheating and will be subject to an academic discipline.
The deliverable to me is a paper that demonstrate your understanding and analyses in clear and well-organized manner. The paper should be no more than eight (8) pages

including a separate cover page (double spacing & 12 font size). Please include citations of all your references in a separate Reference Page (APA style).

Reference and appendix pages are not counted toward the page imitation.
Here is what you need to do. First, select a framework (PESTEL or Five Force Analysis) that you will use in your analysis. Remember these two frameworks serve

different purposes: one is for general environment and the other is for industry environment. Second, pick a company or an industry that you are interested in

researching. Third, identify news articles from reputable business newspapers and magazines that are relevant to the company (or industry) and to the topics (external

environment). Third, analyse the external environment of the company or industry using the framework and information (first step) and information (third step) you

found.
For example, for the external analysis conceptual application paper, you may want to find news articles that discuss PESTEL factors in the industry of your selected

company. Then, you need to write how these identified PESTEL factors are creating opportunities and threats for the company (industry). You may also further discuss

how your company is capitalizing on the opportunities and neutralizing the threats.
Here are additional guidelines for the assignments:
a) The paper must be based on articles that are:
a. relevant (clearly relate the articles to what we have discussed in class)
b. timely (within the last 24 months)
c. from a reputable business publication such as the Wall Street Journal, Forbes, BusinessWeek, and Economist.
b) Avoid excessive use of bullets, indent space, and block quotes. Do not right-indent your left alignment unnecessarily. Wasting paper space will result in point

deduction.
c) You need to use minimum of ten news articles in your writing.
d) Include a References page at the end and list all the citations in APA style (there should be at least ten (10) citations.
e) Insert important tables, figures, and charts in the body of text if they can easily fit in a page. If those (tables, figures, and charts) are too large to fit

in a page, then include them in a separate appendix section. Tables, figures, and charts have to be your own creation unless recreating them on your own is near

impossible or impossible. Use of tables, figures, and charts are highly recommended.

CONCEPTUAL APPLICATION PAPER – EXTERNAL
Students are required to write two Contextual Application Papers as part of the requirements for this class. The primary purpose of this assignment is to develop and

assess students’ ability to view phenomena with strategic lens and apply principles to specific issues/companies/industries identified in the case. The Contextual

Application Paper assignment requires students to find and discuss (an) article(s) about an industry or company of their choice and to discuss the article(s) from the

theoretical perspective learned in the class.
The contextual application paper is an individual assignment. Students should NOT discuss with others or advise others about this assignment. Any unauthorized

collaboration (collusion) on this assignment will be considered as cheating and will be subject to an academic discipline.
The deliverable to me is a paper that demonstrate your understanding and analyses in clear and well-organized manner. The paper should be no more than eight (8) pages

including a separate cover page (double spacing & 12 font size). Please include citations of all your references in a separate Reference Page (APA style). Reference

and appendix pages are not counted toward the page imitation.
Here is what you need to do. First, select a framework (PESTEL or Five Force Analysis) that you will use in your analysis. Remember these two frameworks serve

different purposes: one is for general environment and the other is for industry environment. Second, pick a company or an industry that you are interested in

researching. Third, identify news articles from reputable business newspapers and magazines that are relevant to the company (or industry) and to the topics (external

environment). Third, analyse the external environment of the company or industry using the framework and information (first step) and information (third step) you

found.
For example, for the external analysis conceptual application paper, you may want to find news articles that discuss PESTEL factors in the industry of your selected

company. Then, you need to write how these identified PESTEL factors are creating opportunities and threats for the company (industry). You may also further discuss

how your company is capitalizing on the opportunities and neutralizing the threats.
Here are additional guidelines for the assignments:
a) The paper must be based on articles that are:
a. relevant (clearly relate the articles to what we have discussed in class)
b. timely (within the last 24 months)
c. from a reputable business publication such as the Wall Street Journal, Forbes, BusinessWeek, and Economist.
b) Avoid excessive use of bullets, indent space, and block quotes. Do not right-indent your left alignment unnecessarily. Wasting paper space will result in point

deduction.
c) You need to use minimum of ten news articles in your writing.
d) Include a References page at the end and list all the citations in APAstyle (there should be at least ten (10) citations.
e) Insert important tables, figures, and charts in the body of text if they can easily fit in a page. If those (tables, figures, and charts) are too large to fit

in a page, then include them in a separate appendix section. Tables, figures, and charts have to be your own creation unless recreating them on your own is near

impossible or impossible. Use of tables, figures, and charts are highly recommended.

MGT 431:Conceptual Application Paper Evaluation
A. CONTENT (80 POINTS)

1. Properly incorporating discussion of external environment element using analytical frameworks/tools (30 points)

2. Research showing appropriate breadth and depth (20 points)

3. Proper Identification of Opportunities and Threats from the analysis (10 points)

4. Efforts (quantity) to visualize ideas and research findings in tables, figures, and charts. (10 points)

5. Quality of tables, figures, and charts (10 points)

SUB-TOTAL __________________

B. WRITING (20 POINTS)

1. Organization (Well-organized; headings used throughout; easy to follow from data to conclusions) – 5 points

2. Clarity of Writing (High quality writing throughout; fully edited) – 5 points

3. Grammar & Spelling – 5 points

4. References in APA or MLA – 5 points

SUB-TOTAL ________________

TOTAL _________________

file:///C:/Users/SAM/Downloads/263576331_porter_2008_8148194794026774_3.pdf