Factors Driving Customer Loyalty of Costco
Please select one of the answers from the multiple choices below.
How did you hear about Costco?
Referred from a friend or family member
Advertisement
Costco Warehouse’s Signage
How long have you been a Costco member?
Less than 1 year
1-3 Years
3-5 Years
5-10 Years
More than 10 years
What type of membership do you have?
Gold Star Member
Gold Star Executive Member
Business Member
Business Executive Member
Will you recommend your friend to Costco?
Yes
No
Maybe
How many people are in your household?
1-2 people
3-4 people
5-6 people
more than 6 people
How much do you spend at Costco on average per month?
Less than $100
$100 – $200
$200 – $300
More than $300
On a scale from 1-5, How satisfied are you with the Products and Services at Costco?
Never Used
Highly Unsatisfied
Unsatisfied
Neutral
Satisfied
Highly Satisfied
Kirkland Signature Brand
Pharmacy
Costco Gasoline
Costco Tire Service
Costco Optical Service
Costco Hearing Aids Service
Costco Printing Service
Costco Food Shop
Kirkland Signature Brand
Pharmacy
Costco Gasoline
Costco Tire Service
Costco Optical Service
Costco Hearing Aids Service
Costco Printing Service
Costco Food Shop
On scale from 1-5, How satisfied are you with the customer benefits of Costco?
Never Used
Highly Unsatisfied
Unsatisfied
Neutral
Satisfied
Highly Satisfied
Return Policy
Cashback
Costco Credit Card
Rewards
Collect Points
Costco Cash Card
Return Policy
Cashback
Costco Credit Card
Rewards
Collect Points
Costco Cash Card