- Prepare a presentation of the policy
proposal you developed in Assessment 2 for one of the stakeholder groups
identified in your proposal. Inform the group about the future of
organizational policy and practices, the current performance shortfalls, and the
rationale for why the new policy and practices are needed. In addition, explain
how the group will benefit from this change in order to obtain their buy in and
support.
Note: Each assessment in this course builds on the work
you completed in the previous assessment. Therefore, you must complete the
assessments in this course in the order in which they are presented.
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An important aspect of change leadership is the ability to
address diverse groups of stakeholders and create buy in and support for your
ideas and proposals for change. This assessment provides you with an
opportunity to demonstrate and hone these skills.
By successfully completing this assessment, you will
demonstrate your proficiency in the following course competencies and
assessment criteria:
- Competency 1: Analyze the effects of
health care policies, laws, and regulations on organizations, interprofessional
teams, and personal practice.
- Explain how a proposed change in institutional policy or
practice guidelines related to an existing health care policy or law would
affect a stakeholder group.
- Competency 3: Lead the development
and implementation of ethical and culturally sensitive policies that improve
health outcomes for individuals, organizations, and populations.
- Propose an institutional policy or practice guidelines
related to an existing local, state, or federal health care policy or law.
- Explain how proposed change in policy or practice
guidelines would improve the quality of work and outcomes for a particular
stakeholder group.
- Competency 4: Evaluate relevant
indicators of performance, such as benchmarks, research, and best practices,
for health care policies and law for patients, organizations, and populations.
- Interpret for stakeholders the relevant benchmark
metrics that illustrate the need for a policy or practice guidelines.
- Competency 5: Develop strategies to
work collaboratively with policy makers, stakeholders, and colleagues to
address environmental (governmental and regulatory) forces.
- Propose strategies for collaborating with a stakeholder
group to implement and apply proposed institutional policy or practice guidelines
related to a local, state, or federal health care policy or law.
- Competency 6: Apply various methods
of communicating with policy makers, stakeholders, colleagues, and patients to
ensure that communication in a given situation is professional, clear, efficient,
and effective.
- Apply persuasive and effective communication strategies
when presenting to a group of stakeholders.
Competency Map
CHECK YOUR
PROGRESSUse this online tool to track
your performance and progress through your course.
Context
Improving quality and outcomes is a key focus for health
care organizations. With a focus on quality, the Centers for Medicare and
Medicaid Services (CMS) publish publicly reported data online and update it
quarterly, which allows patients to compare hospitals on a wide range of
metrics. These metrics can also be used to inform policy changes at local,
state, and federal levels.
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It is important that health care leaders be able to
clearly articulate policy positions and recommendations and garner buy in and
support from stakeholder groups for policy and practice changes in their
organizations. Unfortunately, there is often a lack of effective communication.
Consequently, it is important for health care leaders, when leading change, to
ensure that clear and open communication is ongoing and informative.
Questions
to Consider
As you prepare to complete this assessment, you may want
to think about other related issues to deepen your understanding or broaden
your viewpoint. You are encouraged to consider the questions below and discuss
them with a fellow learner, a work associate, an interested friend, or a member
of your professional community. Note that these questions are for your own
development and exploration and do not need to be completed or submitted as
part of your assessment.
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Resources
Suggested
Resources
The
resources provided here are optional. You may use other resources of your
choice to prepare for this assessment; however, you will need to ensure that
they are appropriate, credible, and valid. The NHS-FP6004 – Health Care Policy and Law Library Guide can help direct your research, and the Supplemental
Resources and Research Resources, both linked from the left navigation menu in
your courseroom, provide additional resources to help support you.
Communicating and Collaborating With Stakeholders
This media simulation provides information on the
preparation and communication steps that should be completed prior to
delivering a presentation to a group of stakeholders. It also provides an opportunity
to reflect on stakeholders’ wants and needs, as well as how to craft a message
that will resonate with specific stakeholders.
This article explores Health in All Policies (HiAP) as a
framework for stakeholder collaboration in the public health sector to help
leaders incorporate the principles of health, well-being, and equity into
policy development and implementation.
- Pepin, D., Winig, B. D., Carr, D.,
& Jacobson, P. D. (2017). Collaborating for health: Health in all policies and the law. Journal of Law, Medicine & Ethics, 45(S1),
60–64.
This study showed that there are different degrees of
stakeholder acceptability between policy interventions and future funding options
as well as perceptions of their feasibility.
This study advocates for the use of research
implementation strategies for promoting evidence-informed policy and management
decisions in health care.
- Sarkies, M. N., Bowles, K.-A.,
Skinner, E. H., Haas, R., Lane, H., & Haines, T. P. (2017). The effectiveness of research implementation strategies for
promoting evidence-informed policy and management decisions in healthcare: A
systematic review. Implementation Science, 12(132),
1–20.
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Leading Policy Creation and Transformation
These resources explore leadership models in health care
settings:
Additional Resources for Further Exploration
Assessment Instructions
In this assessment, you will build on the policy proposal
work you completed in Assessment 2.
Preparation
The policy proposal you developed was well received by
senior leadership. As a result, they have asked you to put together a
presentation for one of the stakeholder groups that you identified in your
proposal.
Your deliverable for this assessment is a slide deck to
support your presentation. You may use Microsoft PowerPoint or any other
suitable presentation software. Please use the notes section of each slide to
develop your talking points and reference your sources, as appropriate.
Presentation
Requirements
Note: The tasks outlined below correspond to grading
criteria in the scoring guide.
In your presentation, in an order that makes sense for
your presentation, senior leaders have asked that you:
- Interpret for stakeholders the
relevant benchmark metrics that illustrate the need for a change in
organizational policy and practice.
- Provide a brief review of the metrics you are trying to
improve for this stakeholder group, based on the dashboard benchmark evaluation
you completed in Assessment 1.
- Be sure to interpret the dashboard metrics in a way that
is understandable and meaningful to the stakeholder group to which you are
presenting.
- Explain your proposed change
in policy and practice guidelines and how it relates to applicable local,
state, or federal health care laws or policies.
- What specific changes are you proposing?
- How will these changes help drive performance improvement?
- Why are policy and practice guidelines important, from an
organizational standpoint?
- What is the overall goal of the proposed policy or
practice guidelines?
- Explain how your proposed change in
policy or practice guidelines will affect the tasks and responsibilities of the
stakeholder group to which you are presenting.
- How might your proposal change what tasks the stakeholder
group performs or how they currently perform them?
- How might your proposal affect the stakeholder group’s
workload?
- How might your proposal alter the responsibilities of the
stakeholder group?
- How might your proposal improve working conditions for the
stakeholder group?
- Explain how your proposed change in
policy or practice guidelines will improve the quality of work and outcomes for
the stakeholder group to which you are presenting.
- How will your proposed changes improve the group’s quality
of work?
- How will your proposed change improve outcomes for the
group?
- How will these improvements enable the stakeholder group
to be more successful?
- Explain your strategies for
collaborating with the stakeholder group to implement your proposed change in
policy or practice guidelines.
- What role will the stakeholder group play in implementing
your proposal?
- How could the stakeholder group collaborate with you and
others during the implementation of your proposal?
- Why is the stakeholder group’s collaboration important to
successful implementation of your proposal?
- Design your presentation to be
persuasive and effective in communicating with the stakeholder group.
- Is your presentation logically organized, clear, and
professional?
Example Assessment: You
may use the following to give you an idea of what a Proficient or higher rating
on the scoring guide would look like:
- Assessment 3 Example [PPTX].
Presentation Design
Being able to effectively address any audience is a
necessary leadership skill. Remember that you are the speaker, not a
projectionist. Your purpose is not to present a slide show. Your audience is
there to listen to what you have to say, not read your slides—or worse, listen
to you read them. Design your presentation slides to compliment and reinforce
your message and engage your listeners.
The following tips will help you create presentation
slides that work to your advantage:
- Focus on the content of your
presentation and the development of your main points. Remember that your
purpose is to deliver a message on ethics that is clear, well organized, and
engaging.
- Consider your intended audience and
how best to communicate effectively with them.
- Create slides that support your
presentation. They should not be your presentation.
- Use a professional presentation template, or one used in
your organization.
- Ensure that your slide background provides sufficient
visual contrast for your text and graphics.
- Avoid filling your slides with text. Use speaker notes to
record the details you want to communicate to your audience.
- Be judicious in your use of bulleted lists. Consider a separate
slide for each point.
- Use images and graphics, when appropriate, to illustrate
information and make your points. Presentation slides are a visual medium.
Images are more effective than text at capturing viewers’ attention.
- Avoid using images that are simply decorative. They can be
a visual distraction and do not contribute to your message.
- Avoid using flashy slide transitions and animations. They
can be both distracting and annoying. Keep your slide transitions consistent
throughout the presentation.
- Add a slide to the end of your presentation to prompt
questions from the audience.
Audio Recording
As a health care administrator, you are expected to
connect with your peers to address and solve health care issues. For this
assessment, submit your presentation with recorded audio of you presenting your
PowerPoint to key stakeholders in your audience.
Refer to the Using Kaltura [PDF] tutorial for directions
on recording and/or uploading your presentation in the courseroom. If you have
technical difficulties in recording your audio, you may instead include a full
script of what you intended to say in the notes section of each slide in place
of recording audio.