Strayer BUS599 Week10Assignment4Capstone Project Apple and Samsung

BUS 599 Week
10 Assignment 4 Capstone Project Apple and Samsung
Assignment 4: Capstone Project Apple and Samsung Capstone
Due Week 10 and worth 480 points
Use the Internet or the Strayer Library to research articles on
strategic management of Apple Inc. and Samsung Group.
Write a ten to twelve (10-12) page paper in which you:
1. Analyze the existing business strategies, domestic and global
environments, industry, and internal capabilities for both Apple and Samsung.
Assess the significant manner in which each company’s mission and vision align
with the long-terms goals and strategic direction of the organization.
2. Analyze the business-level strategy of each company by
conducting a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis.
Next, determine the fundamental way in which each sector influences its
competitive position within the industry. Provide rationale to support the
response.
3. Analyze the central manner in which the strategies of each
company’s business leaders have adapted to cultural differences in order to
both facilitate effective operations within global markets and drive new
strategic initiatives with improved innovation excellence. Provide one (1)
example of such strategies in use from each company to support the response.
4. Evaluate the superiority of each company’s organizational
competencies in terms of entrepreneurial capabilities, organizational design
capabilities, and strategic capabilities geared toward increased performance
and profitability. Include one (1) example of such superiority from each
company to support the response.
5. Recommend one (1) appropriate new business strategy for each
company that may maximize profitability and improved competitiveness in the
industry. Provide a detailed rationale for this strategy.
6. Evaluate the success of both companies’ corporate-level strategies
in terms of horizontal integration, vertical integration, strategic
outsourcing, or diversification. Next, determine the type of strategy that
contributed most effectively to the creation of a successful and profitable
multibusiness model. Provide a detailed rationale to support the response.
7. Analyze the strategies that the internal leadership of both
Apple and Samsung has taken to discourage unethical behaviors. Provide at least
three (3) examples of such leadership in action from both companies to support
the response.
8. Assume that both Apple and Samsung are in need of
organizational change and must alter existing strategies. Recommend three (3)
specific ways in which Apple and Samsung could change functional, business, and
corporate strategies, as well as organizational structure and control in order
to improve business performance and competitiveness in their industry. Provide
a rationale to support the response.
9. Use at least six (6) quality academic resources in this
assignment. Note: Wikipedia and other Websites do not qualify as academic
resources