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ASHFORD UNIVERSITY BUS 330 FALL 2014 DISCUSSION Corporate Social Responsibility(The BP and Toyota cases) – RoyalCustomEssays

ASHFORD UNIVERSITY BUS 330 FALL 2014 DISCUSSION Corporate Social Responsibility(The BP and Toyota cases)

ASHFORD UNIVERSITY BUS 330 FALL 2014 DISCUSSION Marketing Plan
September 25, 2018
SAINT MKT301 MODULE 1 AND MODULE 2 DISCUSSIONS
September 25, 2018

Corporate Social Responsibility

The BP and Toyota cases concern companies
that acted in ways that would clearly cause harm to the public and/or the
planet. To do so, individuals at many levels played a part. If you worked in
the marketing department of BP or Toyota, explain your department’s
responsibility related to these issues. You must use the text and at least one
additional scholarly source.

The BP
and Toyota cases concern companies that acted in ways that would clearly cause
harm to the public and/or the planet. To do so, individuals at many levels
played a part. If you worked in the marketing department of BP or Toyota, explain
your department’s responsibility related to these issues.

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