As outlined in the lecture this week, an incubator is a large firm that
nurtures many companies and invests in business ideas. Incubators
provide support in many ways and you would like to submit your idea to
Rollins Incubator, Inc. in order to benefit from their management and
financial support.
Your Assignment
You are an entrepreneur that wants to be funded by Rollins Incubator,
Inc. You have an outstanding idea that needs funding and you feel that
bringing your idea to an incubator would increase your chances of
success.
You have contacted Janet Rodgers, the Vice President of Business
Development of Rollins Incubator, Inc., and she told you that you will
have 5 minutes with the Michael Rollins, the CEO of Rollins Incubator,
Inc.
KEY PLAYERS
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You DecideScenarioYour RoleKey PlayersAssignment
Scenario
As outlined in the lecture this week, an incubator is a large
firm that nurtures many companies and invests in business ideas.
Incubators provide support in many ways and you would like to submit
your idea to Rollins Incubator, Inc. in order to benefit from their
management and financial support.
Your Role
You are an entrepreneur that wants to be funded by Rollins
Incubator, Inc. You have an outstanding idea that needs funding and you
feel that bringing your idea to an incubator would increase your chances
of success.
You have contacted the Janet Rodgers, Vice President of Business
Development of Rollins Incubator, Inc., and she told you that you will
have 5 minutes with the Michael Rollins, the CEO of Rollins Incubator,
Inc.
Key Players
.equella.ecollege.com/file/440d8df5-8e7f-4484-8638-84e7c6fe01a4/1/images/Businesswoman4.png” alt=”Photo of janet rodgers”>Janet RodgersVP Business Development Rollins Incubator, Inc.
.equella.ecollege.com/file/440d8df5-8e7f-4484-8638-84e7c6fe01a4/1/images/BusinessMan11.png” alt=”Photo of michael rollins”>Michael RollinsCEO Rollins Incubator, Inc.
Assignment
Given the scenario, your role and the information provided by the
key players involved, it is time for you to make a decision.
If you are finished reviewing this scenario, close this window
and return to this Week’s You Decide tab, in eCollege, to complete the
activity for this scenario.
You can return and review this scenario again at any time.
YOU DECIDE
Activity or Assignment
Assignment
Develop a 12-slide PowerPoint presentation to pitch your idea to Mr.
Rollins. Your slideshow must be succinct, compelling, and should include
the following elements.
Slide 1: State your company name and motto, with a tagline and a date.Slide 2: Review business proposition, what will your business create?Slide 4: Share your objective, how much money do you need, and why you are here?Slide 3: Review technology platforms you intend to use.Slide 5: Provide current market review; detail the market; how big is the market?Slide 6: Provide forecast for current market.Slide 7: Market competition, who do you sell the product to and how big is that market?Slide 8: Review business model drivers, what makes you unique from the competition?Slide 9: Review potential risks.Slide 10: Review the management team with whom you will partner, including yourself.Slide 11: Financials; basic revenues and costs, and profits in a 3 to 5 year term.Slide 12: Amount of money needed to fund your idea, with a basic breakdown of where the money will go.
Be sure to use the Notes section of the PowerPoint to highlight your
presentation information. Keep these notes succinct as well.
Grading Rubric:
Category
Points
Description
Criteria/Creativity
50
Demonstrate a strong substantiation of your idea. Demonstrate
understanding of how the course concepts apply to the idea. Be sure to
include the basic concepts and criteria required by the CEO. Your idea
must be compelling and creative.
Understanding
25
Develop high-level concepts and outline for your idea. Be sure to
include all the elements required when presenting a business plan. The
elements and slides that are required have been presented to you in the
You Decide audio section, be sure to listen carefully, so you will be
able to create your slides effectively. Ensure that you utilize the
Notes section to outline any specifics you would talk about in your
presentation.
Execution
25
Make sure your slideshow is clear and succinct using strong organization
and proper grammar. Use citations correctly. There will be an automatic
10-point deduction for any presentation over 12 slides.
Total
50
A quality slideshow will meet or exceed all of the above requirements.